London Fashion Week 2020
Visual Identity, printed & digital assets
British Fashion Council
Bespoke Identity, handbook, signage and further digital assets for London Fashion Week 2020
The identity was defined by a bespoke image treatment and monogram that was implemented across all works as a way of stringing together a diverse collection of deliverables and spaces. The bespoke nature of the identity also suggests a luxury and exclusivity that is evident not only in the signage and wayfinding but also in the bespoke sized, perfect bound handbook with spot UV varnish finish. The handbook included running schedules, programmes and further information on the event and designers.
Designed at Superimpose Global
Photos courtesy of Superimpose Global
Visual Identity, Communication, Branding & Art Direction
TACO! & Radio Thamesmead
Radio Thamesmead (also known as RTM.FM) is a radio station developed and managed by TACO! as a platform for community-produced culture, debate, art and music. The station provides opportunities for local people to produce and distribute their content and learn new skills in broadcasting, production, and presenting.
The new identity is rooted in Thamesmead’s rich architectural history. More specifically, the identity draws inspiration from the Thamesmead estate, a significant and culturally renowned figure in British architecture and urban planning and importantly, an essential component to Thamesmead's identity. This connection between space, place, identity and structure looks to embed the radio station within Thamesmead's narrative and form an entry point for members of the local community to engage with and take ownership of RTM.
The logo, colours and further identity elements look to reference and re-apply architectural forms and characteristics connected to the housing estate itself, such as flat roofs, connecting staircases and underpasses, structural pillars, dual levels, concrete, vast green and water spaces. The logo can also be locked up in a long horizontal band or stacked vertically to visualise rows or blocks of social housing and a music equalizer.
Watch - Equalizer concept
Watch - Live Slider Concept
International Woolmark Prize
Digital, Social & Physical Communication
International Woolmark Company
The International Woolmark Prize celebrates outstanding fashion talents from around the globe who showcase the beauty and versatility of Australian Merino wool. It is the world's most prestigious award for rising fashion stars.
The project called for the creation of multiple design outputs including digital and social communication as well as physical assets used at the event. The majority of assets designed were rooted in the use of severe logo crops and the logo lock-up, that was made up of a combination of the 'IWP2020' multi-weight wordmark and the Woolmark company icon itself. Additionally to this, a yellow gradient was implemented across assets to solidify a structured identity and connection across the project.
Watch - IWP2020 short Animation
Watch - Unused Animation
Designed at Superimpose Global
Photos courtesy of Superimpose Global
Exhibition Identity, Visual Communication & Web design
JEMP:Mechanical is a nine-day music festival of Polish contemporary, electronic and experimental music, which took place at the Swiss Church, Covent Garden, London.
Constructivism often rejected a decorative practice in favour of the industrial and functional assemblage of materials. The JEMP design looks to mirror these ideologies by deconstructing and reconstructing imagery of a prominent sculpture by Polish constructivist, Katarzyna Kobro. It then functionally utilizes the space defined by the reconstructive process as a nod to Construvtivisms concerns with spacial concepts.
Shipment presents exhibitions, events and digital media projects by progressive, influential and creative thinkers.
This One-off poster celebrates the first series of Shipment at the Biscuit Factory. Much of Shipments graphic communication is influenced by materials relating to the process of shipping or shipment. The poster looks to display a mixture of subtle and explicit references to this concept whilst simply communicating and celebrating the participating artists, supporters and partners.
Find out more about Shipments work
Bangkok Through Poster
Breathing (barely) is a poster shown at Bangkok design week and Kinjai Contemporary in Bangkok, Thailand.
The poster references an extract from Franco ‘Bifo’ Berardi’s book Breathing: Chaos and Poetry. Berardi claims that 'A sequence of events may reach such a level of complexity that a small perturbation will have huge, unpredictable effects. We speak of “Chaos” when such indeterminacy becomes widespread. “Chaos” stands for an environment that is too complex to be decoded by our available explanatory frames, an environment in which fluxes circulate too quickly for our minds to elaborate'.
Through a sequence of abstract imagery and descriptions, the poster attempts to manifest a feeling of complexity and chaos currently associated with my present society.
Photos courtesy of Kinjai Contemporary
Exhibition Identity & Printed matter
Kings Place Summer Programme
Kings Place is an open, multi-arts venue, presenting an adventurous and critically-acclaimed programme, with words and music at its heart.
I produced programmes, flyers, booklets, motion, digital and social assets in collaboration with East London based studio Binomi to support and promote Kings Place January - Jun programme.
Up Is a Relative Concept
Visual Communication, Printed Matter & Wayfinding
Information handout for FOLD (lab), a new cross-disciplinary arts platform embedded within London’s newest 24hr licensed music and arts venue FOLD, based in Canning Town.
The folding handout was used on the launch night as a wayfinding and information tool for guests.
Visual Communication, Direction, Digital assets & Motion
Shipment works with cross overs between creative andpractical industries through its projects. It is a small collective run by myself and artist Oly Durcan that brings in contributors from individual thinkers to industry-specific companies. U
The first programme took the form of a residency at the Many Hands studio complex at the Biscuit Factory in Bermondsey, London.
Shipments design is influenced by a range of materials relating to the process of shipping, for example, labels, ‘Sorry we missed you’ cards, postage stamps, boxe and scanning software. Shipment’s ever-changing, fluid nature is reflected within the design through contextually relevant visuals that are forever working with and reflecting the current show or works.
Watch - No Motion Occuring Social Video
Watch - Mum, IDWTBAAA Social Video
Watch - Un_dead Social Video